As 20-something immigrant women, we sort of got fed up with how the media portrayed black women. And how we were seen as the ‘Other’. (Blame it on academia for introducing us to the concept of othering). We were first seen as black before we were women. When we saw ourselves first as women. We […]

What is interactivity? As a kid,  I always liked getting the toy where you could press, pull, bounce, or tug and it responded.  Tugging on the leash of a stuffed dog and it would bark or walk. Or pressing the belly of a doll and she would cry ‘mama’ or burst into song. I preferred […]

Social media for B2B businesses??? According to the authors of Content Rules, content marketing when done right will position a B2B as a reliable source of information that will lead to increased sales. Social media content is developed to replace the interactions that B2B customers would have with your organisation. Basically, instead of interacting with […]

I’m loving Content Rules, a how to guide for creating killer digital media. Right now, I’m on chapter 4–Who are you? The authors discuss the importance of knowing who you are as an organisation, blogger, writer and effectively conveying your personality in order to engage, stimulate and excite your audience. Below, I highlight some main points […]

Everyday I write. Blog posts about silly things such as ‘how to grow long hair’. Sometimes I post quotes on Facebook from goody-two-shoes like Mother Teresa that everyone thinks is insightful, hopes to apply to their lives, but quickly forgets in an hour. I write when I scribble run-on sentences filled with bad grammar in […]